Wild & Free

From storefront to marketplace

5
minutes read
21 August 2026
Wild & Free
Step into my digital universe
iora studio
Wild & Free
Client
Wild & Free Outdoors
Date
August 21, 2026
Categorie
Development · Integrations
website
wildandfreeoutdoors.com

THE OPPORTUNITY

Wild & Free makes waterproof coats in the UK. Two things were holding growth back: getting the range in front of a much larger retailer's audience, and returns from Ireland that had to be handled by hand, one label at a time.

No items found.

WHAT WE DID

We connected the Shopify catalogue to a major retailer's marketplace, so products and stock flow automatically instead of being re-uploaded by hand every time something changes.

For returns we built a connector between the returns platform and the carrier. It picks up each request, books the correct label, files it back against the return and reports tracking, on a fifteen minute schedule. Nobody has to be at a desk for it to work.

Wild & Free

THE RESULT

Twenty products live on the marketplace with stock matching Shopify one to one. Return labels are issued without anyone touching them. On the storefront, live stock signals and a product qualifier section shipped alongside the integration work.

No items found.

The brand reaches a new audience and spends no time on returns admin.

RONALDS & VLADLENA
FOUNDERS OF IORA STUDIO

We built iora on a simple promise: treat every brand like our own. Few clients, deep work, and full accountability for the numbers, not just the deliverables.

This space is reserved for our clients' words. Until they land here, we would rather show you the work than invent the praise.

(01)
RONALDS & VLADLENA
FOUNDERS OF IORA STUDIO

We built iora on a simple promise: treat every brand like our own. Few clients, deep work, and full accountability for the numbers, not just the deliverables.

This space is reserved for our clients' words. Until they land here, we would rather show you the work than invent the praise.

(01)